Our favourite fashion sales for Black Friday 2024

Written by: Ryan O’Connell
Published on 21 November 2024

As the countdown to the festive season begins, fashion enthusiasts across the UK eagerly await the arrival of the biggest shopping event of the year: Black Friday. Falling on the 29th of November 2024, this shopping bonanza promises to be packed with incredible deals, allowing you to refresh your wardrobe without breaking the bank. Here’s your go-to guide for the top fashion deals to keep an eye on this Black Friday, featuring favourites such as ASOS, Marks & Spencer, John Lewis, and more. As retailers unveil their promotions, shoppers can anticipate great deals across various categories, from luxury designer pieces to everyday essentials. Here's an in-depth look at some of the standout fashion deals available this Black Friday that you can purchase to spruce up your wardrobe.

ASOS Black Friday Deals: Up to 75% Off

ASOS is synonymous with youthful, on-trend fashion, and its Black Friday sale is legendary among UK shoppers. In previous years, ASOS has slashed prices by up to 80% on select items, and 2024 is expected to be no different. Look out for deals on popular brands like Nike, Topshop, and River Island, as well as discounts on their exclusive ASOS Design line. Whether you're hunting for statement dresses, casual loungewear, or chunky boots to complete your autumn ensemble, ASOS is a top contender to revamp your winter wardrobe. While we wait for the main Black Friday sale to be launched, there are already some fabulous deals you can grab right now. We love the Nike V2K trainers in white and green (40% off), the ASOS DESIGN pleated chiffon midi dress with halter neck in navy (75% off) and the Calvin Klein Jeans archival monologo crew neck sweatshirt in white (40% off). Be sure to apply the code HIFRIEND at the checkout if you’re shopping at ASOS for the first time for 10% off, as well as browsing our ASOS discount codes to maximise your seasonal sale savings!

John Lewis Black Friday: Great Quality for Low Prices

John Lewis isn’t just the go-to for Christmas ads that are guaranteed to make you cry; John Lewis & Partners is a staple on any savvy shopper's Black Friday list, known for its high-quality fashion and dedication to excellent customer service. While it has been somewhat selective with its promotions in the past, the 2024 sale includes big savings on big brands. Some of our favourites are 20% off Barbour, 20% off nightwear and 20% off Shoes and Boots! Our experts recommend using the Black Friday sale to shop for your Christmas party ‘fits. Some of our glittery faves include the Jolie Moi Demi Sequin Wrap Bodycon Dress (20% off), the Adrianna Papell Sequin Velvet Blazer Mini Dress (50% off) and the green Yumi Mela Sequin Tunic Mini Dress. Ready to wow the workplace? Shop the John Lewis Black Friday sale now!

Next Basics: Shop the Black Friday Sale

Next is making a comeback, and their Black Friday sale is one to watch this year. Known for effortlessly combining style and affordability, Next is pulling out all the stops this shopping season. Previous sales have included up to 50% off selected items, and this year’s event is poised to be even bigger. From chic winter coats to cosy knitwear, trendy dresses to sharp tailoring, you’ll find everything you need to revamp your look at prices that’ll make it easy to save for the Christmas shopping season. Snap up the Love All Pink Cable Knit Jumper at half price, channel ultimate laid-back cool with the Wide Charcoal Grey Parachute Cotton Cargo Trousers for just £9, and, if you're after versatile basics, the Charcoal Grey Premium Modal Scoop Neck Vest is yours for only £5.

Aspinal of London: Luxury Black Friday Handbags

Aspinal of London, a brand favoured by British royals, has launched an early Black Friday sale with discounts of up to 50%, meaning that you can rock that Windsor-esque look for half the price. Princess Kate's preferred Croc Midi Mayfair Bag is now £130 off, reduced from £650 to £520 for a limited time. This exquisite bag is crafted from full-grain leather with a crocodile design, luxurious red grosgrain lining, and gold hardware. The sale features various colourways, including rich emerald greens and autumnal oranges, and even offers festive handbags like the Stardust Glitter Midi Mayfair at a reduced price. Shoppers can also find significant discounts on other styles such as the Micro Lottie Crossbody Bag, now £197 down from £395. The sale is expected.